Wakayama: Explore Japan’s Seafood Culture at Toretore Market

At Toretore Market in Shirahama, one of western Japan’s largest seafood markets, visitors can experience the heart of Japan’s vibrant fish culture. Guided by a knowledgeable local expert, you’ll explore lively stalls filled with freshly caught tuna, salmon, oysters, and seasonal fish from across the country. As you walk through the market, your guide explains how Japan’s geography and traditions have shaped its deep connection to the sea—highlighting specialties of Wakayama and Osaka Bay, such as kue grouper, spiny lobster, and cutlassfish. You’ll also hear how local families prepare and enjoy seafood in daily life, from sashimi and grilled fish to hearty rice bowls. The tour culminates in a tasting session at the market’s food court, where you can choose your favorite seafood dishes and enjoy them in an energetic, friendly atmosphere. Blending local wisdom, cultural insight, and authentic flavors, this experience reveals Japan’s enduring relationship with the ocean and its bounty.